Search changed. People ask AI tools. AI answers. Your content must be understandable, citable, and accessible to both humans and machines. That’s AEO/GEO in one bite. What do these acronyms…
Optimizely
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What is Optimizely (Episerver)
Optimizely (aka Episerver) is a software platform that provides web content management, digital commerce, and digital marketing capabilities. It allows businesses to create and manage their digital content, including websites, online stores, mobile applications, and email campaigns, all from a single platform.
Why Optimizely?
Optimizely (aka Episerver) is designed to be flexible and scalable, allowing businesses of all sizes to tailor the platform to their specific needs. It offers a range of features and tools, including drag-and-drop content editing, personalized marketing campaigns, and integrated analytics to help businesses optimize their online presence and drive better business results.
Optimizely product suit
Optimizely Customized Commerce
What if your design handoff wrote itself? In this end‑to‑end demo, I use an AI Agent (inside Cursor) to translate a Figma design into an Optimizely Block/Page—including C# Models, ViewModels,…
In Part 2, we integrated Azure AI Search with Azure Personalizer to build a smarter, user-focused experience in Optimizely CMS. We used ServiceAPI to send CMS content to Azure AI…
In the last blog, we discussed Integrating the Optimizely CMS website with Azure AI search. Now let’s take a bit more advanced topic to serve Personalization experience with Azure AI search…
Want to elevate your Optimizely PaaS CMS site’s search capabilities? Azure AI Search could be just the tool you need! In this blog, I’ll discuss how to connect your CMS…
This blog post continues the previous blog on the ODP (Optimizely Data Platform) implementation. ODP by default provides a lot of tracking events. You can explore these by going to…
During the development process a lot of time you come across situations where you need to restore the B2B Commerce database from Optimizely Staging or Production to our local environment….
There are several options to integrate Optimizely CMS/Commerce with HubSpot CRM. You can use the HubSpot connector or maybe your requirement is just to collect data from customers and submit…
In large eCommerce organizations, Data resides different places like in eCommerce platforms, CRM, ERP or tools like google analytics. This data is very helpful to use in C-Level reporting, resource…
As CMS or Commerce developers we work a lot with page types, block types and different in-built properties like content area etc. Sometimes we just create our Page Type, Block…